Premier Marketo Partners

APAC’s largest Marketo agency, founded by Ex-Marketo staff. Providing Marketo integrations for Magento & WordPress, Marketo addon software, training and certified professional services.

sales

Premier Marketo Partners

APAC’s largest Marketo agency, founded by Ex-Marketo staff. Providing Marketo integrations for Magento & WordPress, Marketo addon software, training and certified professional services.

sales
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Marketing Training Services

Our overview helps you match up your marketing problems (e.g. “I need more leads”) with your marketing maturity (novice, beginner, etc.)  and lists the marketing training services we provide to help you at each stage of maturity.

You first need to understand your marketing maturity so you can identify which of our services will help you to get to one-to-one marketing.

marketing training services

Are you a Novice?

Companies at this maturity stage are characterized by a reliance on out-dated and ineffective direct marketing, which actually drives away potential customers.

If your company falls into the novice category, you will face one (or more) of these challenges:

  • “We need more leads for sales urgently.”
  • “Cold/telemarketing doesn’t work anymore.”
  • “Sending promotional postal mail and buying ads isn’t cost effective.”
  • “Buying lists and blasting out emails doesn’t give us any results.”
  • “How do I target customers directly through digital?”
  • “How do I get more website visitors?”

These are all signs your company needs to incorporate an inbound marketing strategy.

Marketing Training Services for Novices

We would recommend these marketing training services for you:

  • Lean Canvas Training – learn how to use this popular start-up tool in your marketing.
  • Buyer Personas Workshop – learn how to create ‘fast personas’ from your Lean Canvas, rather than cumbersome traditional personas.

Are you a Beginner?

Companies at this maturity stage are characterized by a lack of nurturing of leads or customers; they have a lot of wastage in their customer life cycle.

If your company falls into the beginner category, you will face one (or more) of these challenges:

  • “I need more pipeline urgently.”
  • “I need to increase my marketing quickly.”
  • “How do I link marketing to sales results?”
  • “I have a lot of website visitors but not many leads/sales.”
  • ”How do I do more with less budget?”

These are all signs of your company needs to create a nurturing strategy and implement technology to support the strategy and track marketing’s contribution to sales.

Marketing Training Services for Beginners

We would recommend these marketing training services for you:

  • Lean Canvas Training – learn how to use this popular start-up tool in your marketing.
  • Buyer Personas Workshop – learn how to create ‘fast personas’ from your Lean Canvas, rather than cumbersome traditional personas.

Are you Mature?

Companies at this stage of marketing are characterized by a focus on discrete campaigns instead of continuous content creation and customer lifecycle engagement.

If your company falls into the mature category, you will face one (or more) of these challenges:

  • “I need to increase market share.”
  • “I need to increase my marketing quickly.”
  • “I have plenty of leads  but low sales.”
  • “I want more repeat business.”
  • “I want marketing to be recognized in the company.”
  • “I need ownership of marketing.”

These are all signs of a company which needs to replace their traditional project planning to improve campaign and content creation.

Marketing Training Services for Mature Companies

We would recommend these marketing training services for you:

  • Agile Marketing Training –  replace your out-dated marketing process with this modern methodology, ideally suited to the new digital marketing world.
  • Marketo Training –  get your entire team trained: marketers, designers & managers. We guarantee 100% user adoption and execution of best-practice campaigns in 60 days.

Are you Advanced?

Companies at this stage of maturity are characterized by the continuous measurement and refinement of their marketing/sales engine.

If your company falls into the advanced category, you will face one (or more) of these challenges:

  • “How do I make my funnel more predictable?”
  • “How do I scale marketing without extra head count?”
  • “How do I expand marketing reach into operational areas such as support and billing?”
  • “Is my whole funnel as efficient as it can be?”

These are all signs of a company with a sophisticated marketing engine which is ready to scale aggressively.

Marketing Training Services for Advanced Companies

We would recommend these marketing training services for you:

  • Agile Marketing Health-check – find out if you’ve adopted agile marketing correctly and where you can improve.
  • Marketo Training –  get your entire team trained: marketers, designers & managers. We guarantee 100% user adoption and execution of best-practice campaigns in 60 days.
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